Alexa Collins is an American influencer, fashion businesswoman, and model with over 1.5 million Instagram Followers. Over the years Collins has worked with several powerhouse brands, including Pretty Little Thing, Lounge Underwear and Bali Body. She is also known for her currently sold out bikini line in collaboration with Poema Swim. Today we had the opportunity to chat with her
What have you learnt as a Fashion Model and Influencer over the years? What advice would you give to your younger self?
Over the years I’ve learned quite a lot! But the most important thing I’ve learned is to have thick skin. There’s a lot of competition in this industry and there are also a lot of people who try to take advantage. I used to be a bit of a pushover but now I’ve learned that no means no and to know my worth!
You have worked with many powerhouse brands over the years including Pretty Little Thing, Fashion Nova, Lounge Underwear and more. What brands are next on your bucket list?
I have so many on the bucket list! I’d definitely love to work with some more clothing brands such as Urban Outfitters, or Nordstrom.
What has been your biggest pinch me moment to date?
I think the biggest pinch me moment was being in the same room as the Kardashians for an influencer event. It didn’t feel real!
What has been your favourite modeling job to date and why?
My favorite modeling job thus far has been a music video. It was super fun energy and was also really cool to see how much effort and time it takes to make it happen.
You have a substantial following of over 1.6 million Instagram followers. Was there a turning point where your followers started to grow exponentially or was it gradual?
I think once I hit 500,000 the growth started to happen faster. It seemed to that the traction happened quicker and people were starting to enjoy my content.
What 3 tips do you have for an aspiring Instagram Influencer?
- Talk and interact with your followers
- Don’t be afraid to speak your mind
- Don’t be “untouchable”
What apps do you use to edit your photos?
I use Lightroom, it’s really great for preset usage and also I’m able to fix any flaws or lighting issues.
What Social Media Platforms are you currently on?
I’m currently on Instagram, TikTok, and YouTube.
What do you think are some top social media trends to watch in 2021?
Definitely more usage of the “Reels” features. A lot of brands are loving the video content that influencers are putting out because it allows them to be more creative 🙂
How do you think Instagram has impacted the Fashion Modeling industry?
I think Instagram has allowed brands to diversify their models, it opened up a whole new realm of self acceptance, and it’s been really cool to see.
What is your current skincare routine?
In the morning, I always use exfoliating pads, then a vitamin C serum, a cooling serum, a facial sunscreen, and an eye cream. At night, I was with a light cleanser, use my exfoliating pads, the cooling serum, moisturizer, and eye cream.
What 3 products can you not live without?
-the IS Clinical hydra-cooling serum
-the Beauty Counter Vitamin C Serum
-Drunk Elephant under eye cream
You can keep up with Alexa on Instagram@alexacollins