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This Museum rebrings the masterpiece to the table, examining the role of human body in intimacy!

Emerged on October 5, 2002, Museum of Sex aims to preserve and present the history, evolution and cultural significance of human sexuality. It has now generated over 30 exhibitions and 6 virtual installations, and gathered over 20,000 artifacts. As the most attention-grabbing artistic institution in New York City, Museum of Sex is pleased to represent F*ck Art: The Body & Its Absence, exploring nuanced evocations of the erotic body. 

The reintroduction of F*ck Art: The Body & Its Absence brought about 18 artists and presented the same sexual urge that are shown in multiple mediums. The artworks on display are challenging the rejection of nude figure and the pornographic in art history. Artists used the body as a charged and fluid meaning-making agent and discussed its role in subjectively registering intimacy, fantasy, and longing. 

“I preserved the original structural framework while adding a new focus on branding so that each piece could be noticed. This turned out to be an unexpected routine because the old branding was chic and trendy enough which made the rebranding difficult,” says Eunice Yunjeong Lee, the exhibition designer at Museum of Sex. 

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Lee focused on naivety, rather than the rebellion and straightforwardness of the old version to capture the feeling of casually raising the middle finger. And the results were surprisingly satisfactory. 

As a designer, Lee is responsible for establishing a balance between the overall big picture and the fine details in every exhibition. Making sure each subtle erotic element is given the same attention as the whole exhibition design can sometimes be challenging, but Lee is enjoying this process very much because that’s what enriches the brand. 

The success of F*ck Art: The Body & Its Absence is an outcome of great collaboration. Members of the outstanding curatorial team at Museum of Sex that participated in the design include but not limited to are Emily Showyer (consulting curator), Eve Arballo (curator), Kayla Janaé Smith (curatorial assistant), Eunice Yunjeong Lee (exhibition designer), Xavier Danto (collections assistant).

The team and Lee are now engrossed in the preparation of the upcoming exhibitions. They are expected to exhibit more artworks under suitable conditions with how to present in a more ingenious direction being a new challenge.